From a Generic, Out-of-Date Website to a Site Built for Senior Care Buyers
How Quantum Age, a Cleveland marketing and advisory firm for senior living, aging services and healthcare, replaced a generic site with one that speaks to both its business and consumer audiences.
- Client
- Quantum Age
- Industry
- Marketing & Advisory, senior living, aging services & healthcare
- Location
- Cleveland, OH
- Founded
- 2013
- Challenge
- Generic, out-of-date website that didn't reflect the firm's senior care expertise
- Solution
- Full HUNTR build with clear services, references, team bios and one clear next step
- Website
- quantum-age.com
Deep senior care expertise on a generic website.
Quantum Age is a B2B and B2C marketing and advisory firm, founded in 2013, that specializes in growth strategy for senior living, aging services and healthcare. Its website was generic and out of date. It didn't show how well the firm knows senior care, or make it easy for a buyer to see what it does and who they'd be working with.
A site that shows senior care buyers who they help, what they do and who's behind it.
A first screen that names the industry
The homepage says right away that Quantum Age is a senior care marketing firm for both consumer and business-to-business audiences.
Six services on one page
Strategize & Launch, Build Awareness, Be a Thought Leader, Perform, Network and Generate Business, each with a short list of what's included.
The Collaborative Approach
How the firm works, laid out as a simple formula a buyer can follow.
References with names attached
Client types plus named testimonials from leaders at The Green House Project, the Nevada Board of Examiners for Long Term Care Administration and Prime Care Technologies.
Team bios
Team members with photos and short bios, so buyers see who they'd be working with.
One clear next step
"Start the Conversation" throughout the site, plus phone and email in the footer.
A site that finally matches the expertise.
Quantum Age went from a generic, out-of-date site to one built around its senior care expertise, so a buyer can see who the firm helps, what it does and who's behind it in under a minute.
Speaks to senior care buyers
The site names the industry and both audiences on the first screen.
Easy to scan
All six services are on one page in plain language.
Trust up front
Named testimonials and team bios are a click away.
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